Discover SR Digital, a digital agency specializing in digital campaign services, branding, and advertising. Learn more here!
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During the pandemic, businesses transformed their operations. Many industries have turned to digital platforms to market their products and services. Recognizing the increasing demand for digital solutions, the Founder and CEO of SR Digital took on the challenge by establishing SR Digital, a comprehensive agency specializing in branding and marketing for companies in various sectors. Below is an interview with Alinear Indonesia featuring the Founder and CEO of SR Digital.
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How did SR Digital come into being, and what inspired its formation?
"Since its establishment as GTI (Globe Teledigital Indonesia) in 2015, the company has evolved into SR Digital, operating in Indonesia. The evolution of SR Digital is greatly attributed to the collaboration of family and work partners. The business has changed due to the pandemic, leading to the emergence of new ideas."
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What services does SR Digital offer?
"We offer a wide range of digital services. Our services include Digital associates/Partners, digital content production, digital marketing and advertising (via campaigns and social media), social media, and marketplace management. Additionally, we provide services for digital article and publication creation, operate an online magazine called Alinear Indonesia, offer UI/UX development for web and applications, TVC and DVC production, and podcasts and video documentation programs. Our specialties also include digital campaigns, digital branding, and digital advertising."
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Are there any particularly popular or unique services?
"We have an exciting program called our content collaboration program, which runs on a monthly subscription model. This program aims to distribute high-quality content we create for our clients or partners at a more affordable price. Through this service model, our partners can enjoy extensive digital activities without spending much money. This makes it an effective and efficient solution for digital branding.
Digital branding and marketing heavily rely on Instagram and Facebook advertising. However, SR Digital emphasizes the importance of a comprehensive strategy, including SEO and Google search, which are often overlooked. We strive to help our clients and partners extend their digital marketing efforts across multiple platforms."
Digital branding and marketing heavily rely on Instagram and Facebook advertising. However, SR Digital emphasizes the importance of a comprehensive strategy, including SEO and Google search, which are often overlooked. We strive to help our clients and partners extend their digital marketing efforts across multiple platforms."
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What are the current challenges for SR?
"SR Digital - Alinear Indonesia is embarking on a new challenge with its partnership program to address all digital needs of its business partners. This presents an opportunity for us to drive innovation and create solutions that excel in serving our local and international clients. Our commitment is to develop technology that offers significant value to the community and businesses, customized to the client's target market."
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What are SR Digital's forthcoming plans?
"We are dedicated to remaining at the forefront of the digital industry by consistently researching the latest trends and innovations on a global scale. At SR Digital, we strive to integrate new ideas and current trends into our services to offer our clients relevant and future-ready solutions."