Located above Sophie Authentique, Fashion First poses as a store for local designer clothes and accessories. Carrying independent store concept, the boutique occupies a 300 square meter showroom located at Jalan Cikajang No. 48 Kebayoran Baru in South Jakarta.

Fashion First boutique is equipped with a display and sales area which are convenient for visitors. There is also a private room where visitors can try any collections they are looking for. Interestingly, you can also consult personally with professional sales assistants.

Open since six years ago, Fashion First sells collections from a total of 30 designers that are switched frequently. Their outfits are divided into two main categories, cultural and edgy, with the designers including Selly Koeswanto, noomnomi, Deden Siswanto, to Barli Asmara.

Fashion First is currently showing off Autumn edition Baccarat Indonesia by no’om no’mi. There is also a collection of coats that are suitable for all seasons, such as the stylish coat designed by AD Indonesia and Natalia Kiantoro. For jewelry, you can find the collections by Ana Jewel. The boutique also offers discount up to 50% on selected items in a limited time. So, don't miss it!